Helping Sales, Marketing and Talent Teams Drive Growth Through Human Connections
Marketing and Demand Generation
Pipeline generation & opportunity creation are proving evermore challenging & costly. Identifying sales opportunities, demonstrating tangible value & developing trust in your marketplace can be difficult.
Combine this with the need to differentiate your offering, and we all know it’s tough & getting tougher.
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Investments in events, data & technology have got you this far, but what next? How do you stand out from the crowd? Invest more or invest differently?
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The Connection Lab enables you to drive untapped value from your human network of relationships in ways others are not, and we have a range of solutions to help you do that.
Transformation Solution
Design a relationship-led growth engine that generates opportunities predictably and at lower cost.
A full strategic consulting and capability-building programme that transforms how your organisation identifies opportunities, builds trust and differentiates in a crowded market.
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Using our proprietary ELITE Blueprint, we help you create a scalable, measurable system for opportunity creation through human connection.
This programme includes:
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Full commercial discovery & benchmarking using the ELITE Blueprint
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A complete network-led revenue strategy with clear success metrics
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Thought-leadership session on relationship-driven growth
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Team workshops focused on pipeline creation, referrals & strategic access
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1:1 impact coaching for key contributors
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Digital tools, templates & on-demand resources
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Stakeholder reporting, progress reviews & ROI tracking
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Ongoing leadership support to embed behaviour change
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Outcome:
A predictable, scalable system for generating warm conversations, high-quality introductions and strategic opportunities — while reducing acquisition cost and strengthening market differentiation.
Accelerator
Solution
A rapid boost in opportunity creation, trust-building and market visibility.
Ideal for organisations who need immediate traction: more introductions, more conversations and more opportunities — without increasing spend.
This programme includes:​
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Online benchmarking using the ELITE commercial capability model
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High-impact masterclass on referral-driven growth
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Half-day workshop to unlock pipeline, introductions & access
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Guided network mapping to reveal immediate revenue opportunities
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Group follow-up sessions to maintain momentum
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Digital tools, playbooks & quick-win resources
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ROI tracking dashboard
Outcome:
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A noticeable uplift in conversations, opportunities and trust-building activities — and a team who understands how to activate their network strategically and consistently.
Team Meetings / Events
Shift mindsets. Spark trust. Open commercial doors.
This keynote reframes networking as a powerful commercial lever — not something soft, optional or random.
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Perfect for teams overwhelmed by digital noise and struggling to stand out.
This keynote includes:
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The Connection Lab Opportunity Framework
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The psychology of trust, value creation & influence
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The three levers that accelerate opportunity creation
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Real examples and practical “quick wins”
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Digital resources + optional virtual follow-up
Outcome:
Immediate behaviour change, renewed confidence and fast wins as teams re-engage dormant relationships and start creating opportunities through human connection.
Personalised Service
Strategic support for leaders who need greater access, influence & differentiation.
When opportunities slow down, leaders’ relationships matter even more.
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This private 1:1 service equips senior leaders with the strategies, tools and confidence to build trust quickly, stand out credibly, and open doors others cannot.
This service includes:
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Leader benchmarking against the ELITE Influence & Trust Model
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Personal network & stakeholder mapping
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Tailored outreach strategies for differentiation & access
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Private coaching focused on communication, trust-building & visibility
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Unlimited mentoring & ongoing strategic support
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Digital resources for positioning, messaging & influence
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Progress measurement & impact reporting
Outcome:
Leaders with higher visibility, stronger credibility, deeper trust and greater access — enabling faster influence and more high-value opportunities.
Licensing
Solutions
Scale opportunity creation internally across your organisation.
This option equips your internal teams to deliver The Connection Lab methodology at scale — enabling every department to contribute to trust-building and opportunity flow.
This programme includes:​
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Full access to the ELITE Opportunity Blueprint
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Train-the-trainer programme for internal facilitators
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Workshop designs, tools, templates & delivery assets
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Messaging frameworks for trust-building and differentiation
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Support integrating the approach into existing GTM motions
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Measurement frameworks for tracking opportunity creation
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Optional sector exclusivity
Outcome:
A scalable, in-house capability for trust acceleration, opportunity creation and differentiation — giving your organisation an advantage your competitors cannot copy.
Benchmark Consulting
Identify exactly where opportunities are leaking — or being missed entirely.
A diagnostic assessment that reveals the strengths, weaknesses and untapped potential inside your organisation’s human network.
This programme includes:
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Full ELITE Relationship & Opportunity Benchmark
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Analysis of trust gaps, stalled networks & access bottlenecks
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Stakeholder interviews & opportunity mapping
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Clear recommendations for improving trust, access & differentiation
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Suggested 90-day activation roadmap
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Optional implementation support
Outcome:
Clarity on where opportunities are being lost, where warm introductions already exist, and how to unlock them quickly and sustainably.
All Digital Experience
Coming soon.....
CTO, Verizon Enterprise, EMEA
“Since introducing TCL's revenue growth solution six months ago we have generated over £10m of new pipeline specifically from activities related to the programme. We have seen a turnaround in the team’s attitude to generating new leads through referrals. In fact, it has impacted how they view everything from marketing campaigns to hospitality to handling queries, since they are now constantly looking for opportunities to generate goodwill and opportunity in their relationships.”
Mark Bridger,
Director, Mark Bridger Consulting Ltd
“The Connection Lab workshops have been transformative. From a business perspective, they helped me reaffirm and strengthen the habits Neil introduced previously — particularly around proactively offering value to my core and fringe network.
Personally, it’s been surprisingly meaningful. I have started reaching out to old friends just to say hello. No agenda. No expectation. And it’s been brilliant.
What stood out most was building the habit: the lists, the rhythm, the mindset of giving without asking. Remarkably, it works.
Before this, I’d never fully appreciated the tangible value of my network. The Connection Lab changed that completely.”
Sebastien Guinchard former Global CEO L’Occitane
“Working with The Connection Lab transformed the way I approach networking.
Neil’s refreshingly simple and powerful guidance helped me identify key barriers, especially around belief and reciprocity.
His practical tips and mindset shifts have given me the tools to build stronger, more intentional connections—and to maintain them through consistent daily habits. It’s been a game-changer for my professional journey.”
